Grow Your Beauty Biz with a Social Media
In this guide, I am sharing powerful strategies that I used to create extraordinary growth and success in my salon.
I have been married to my Prince Charming (Mr. Drive me crazy also, lol) of 28yrs, a mom of two Beautiful Daughters, and a salon owner of 28yrs also.
1994 was a busy year!!I can remember being a little girl playing with my dolls as I cut their hair off and used nail polish for make up on them, knowing one day I would do hair. As years went by the desire to be a Hair Stylist was a definite and then I realize I wanted to own my own salon as well. I wanted to create my Dream Salon where guest would receive and extraordinary experience every time they visited my salon. I always knew deep in my soul that God created me for this to touch people’s lives not only on the outward appearance but also on the inside of someone’s heart.Friends I am telling you when I opened my salon I had absolutely no idea what in the world I was doing. God may have given me a Dream but he didn’t hand over the book of all the answers. However, through research, dedication, commitment, trial, blood, sweat, tears and many learning experiences I grew my Dream into a 7 Figure salon, #1 salon in my area, featured in many articles for my leadership, published in the Beauty within You book along with many other top leaders in our industry, and also one of the
Top 200 Fastest Growing Salon in North America.
During the first 17 years of owning of owning my salon I was also a platform color artist where I traveled from coast to coast teaching color techniques to stylist and also teaching them to get out of their comfort zone. I have also mentored many stylist and salon owners how to build their business, step out of the traditional Hair Industry mind set, get them to remember why they got into this business in the first place, and help them create the Life and Salon they Dreamed of.
Throughout my career one of my favorite things to do has always been to share my experience. I have always felt if I can help one person through the trials and errors I have experienced the last 28yrs then they have all been worth it. I truly believe when God blesses us we need to turn around and Bless others and that is why Next Level Salon Success was created.
Do you feel like your business is not quite where you had hoped it would be by now or maybe you know that there is more but just not sure how to get your business there. Perhaps you already have a successful salon/spa and want to take it to the next level? If you want to see Big things happen in your business in 2022 then don’t wait any longer. Let’s chat!!I will come right along side of you and help you create a game plan that is designed for you and your salon So That you will be able to reach your goals, create a Brand for your salon (hint that is not just your logo), and give you strategies to standout from everyone else in the industry and taking your business to what you have always dreamed it could be. .
I believe in you! You have what it takes!!!!!
Hugs, Karen Hardee
Blog
Customer Retention in the Salon Industry: Tips and Tricks
How do salon owners retain their customers?
How do salon owners retain their customers? Salon owners can retain their customers by providing high-quality services and fostering positive relationships with their clientele. Here are a few specific strategies that salon owners can use to retain customers:
Consistently deliver high-quality services: Customers will return to a salon if they are satisfied with the services they receive. By consistently delivering high-quality services, salon owners can build trust and loyalty with their customers.
Foster positive relationships with customers: Building a strong relationship with customers is important for retention. This can be done by remembering customers' names and preferences, being friendly and professional, and taking the time to get to know customers.
Communicate effectively: Communicating with customers regularly, whether through emails, text messages, or in-person, will help keep them informed and engaged with the salon.
Provide excellent customer service: Providing excellent customer service is critical for retaining customers. This includes being responsive to customer inquiries, addressing any concerns or complaints promptly and effectively, and going above and beyond to meet customer needs.
Offer loyalty programs: Offering a loyalty program can help encourage customers to return to the salon by offering rewards for repeat business.
Encourage customer feedback: Gathering feedback can be an effective way to identify areas where the salon can improve, and customers will appreciate being heard and valued.
Be adaptable to trends and changes: Keep your salon updated with the latest trends and technologies, for example, salon management software or an online booking system.
Ultimately, the most effective retention strategies will depend on the specific salon and its clientele. A good way for salon owners to find out what works best for their business is to try different strategies and see what resonates with their customers.
Blogs
Customer Retention in the Salon Industry: Tips and Tricks
How do salon owners retain their customers?
How do salon owners retain their customers? Salon owners can retain their customers by providing high-quality services and fostering positive relationships with their clientele. Here are a few specific strategies that salon owners can use to retain customers:
Consistently deliver high-quality services: Customers will return to a salon if they are satisfied with the services they receive. By consistently delivering high-quality services, salon owners can build trust and loyalty with their customers.
Foster positive relationships with customers: Building a strong relationship with customers is important for retention. This can be done by remembering customers' names and preferences, being friendly and professional, and taking the time to get to know customers.
Communicate effectively: Communicating with customers regularly, whether through emails, text messages, or in-person, will help keep them informed and engaged with the salon.
Provide excellent customer service: Providing excellent customer service is critical for retaining customers. This includes being responsive to customer inquiries, addressing any concerns or complaints promptly and effectively, and going above and beyond to meet customer needs.
Offer loyalty programs: Offering a loyalty program can help encourage customers to return to the salon by offering rewards for repeat business.
Encourage customer feedback: Gathering feedback can be an effective way to identify areas where the salon can improve, and customers will appreciate being heard and valued.
Be adaptable to trends and changes: Keep your salon updated with the latest trends and technologies, for example, salon management software or an online booking system.
Ultimately, the most effective retention strategies will depend on the specific salon and its clientele. A good way for salon owners to find out what works best for their business is to try different strategies and see what resonates with their customers.